How to Launch a Website in 48 Hours for Your Skin Clinic

Aug 11, 2022 | Web Design

If you’ve ever tried to DIY your website in the past, you would know that having something beautiful, functional, and Google-friendly live so quickly isn’t realistic. But with the help of a boutique web design agency that specialises in your industry (oh hello, that’s us!), taking bookings within 48 hours is now a reality. 

At Digital Health Co, we approach website building in a collaborative way. After all, you know your clientele best, and infusing your knowledge, experience, and uniqueness into your website will be the key for a successful – and express – launch.

As such, there are 3-steps you need to consider (like yesterday) to get your website launched in 48 hours.

Step 1: Get your hosting and domain sorted

If those two words sound like French to you, read on. When launching a website, you have two options: Choosing a DIY website builder (think Squarespace or Shopify) or start off the professional way with WordPress. Both options have their pros and cons, but if you’re outsourcing your website launch to a web design team like us, chances are you’ll have a beautiful website built in WordPress.

WordPress requires you to sign up for a domain name – that’s your www.clinic.com address – and hosting platform. Most hosts will give you the option to do both at the same time. For Australian-based salon, we recommend choosing a host in the country, which will minimise your digital footprint. You can learn more about digital sustainability here. Our favourite hosting platform is Sitegrounds

Step 2. Prep your website collaterals

Collaterals are the skincare your website needs to be radiant, confident, and healthy. To gather them up, you need to take in consideration your salon’s look, feel, and personality. You also need to ask yourself: “What do I want to communicate with my clients? How can I make their booking experience as easy as possible?” 

With that in mind, you can now put together these:

    Branding

    High-quality photographs

    Copy

    Don’t stress if you’re missing one (or more) or those things. Here’s some free guidance to source what you need. You can use these 5 five tech tools to find stock images or a photographer nearby. You can also find branding inspiration using the DHC pinterest inspo boards. Lastly, and you can download our free guides on all things, branding, photography, and copy.

    As long as you have a colour palette, a handful of high-quality images, and an idea of what to write, there’s no reason why you can’t launch a website asap. In our 48-hour website service, you have access to beautiful templates and industry-based copy prompts to finalise your overall look.

    Step 3: Outsource your website development 

    With hosting logins and some collateral in your Google drive, you’re now ready to collaborate with a web design agency – like us – and let our team do the developing work for you.  

    Through our 48-hour website service, we build you a beautiful and functional website designed to highly convert. We ensure your website is mobile-friendly, and integrate your chosen scheduling system to create a seamless booking experience for your clients.

    The Ultimate Guide to Prep for your new website

    Getting your online presence refreshed can feel daunting. Putting together a unique look, enticing words, and nurturing visuals shouldn’t have to be overwhelming…

    And while you still might be thinking “gosh, I don’t have any of that”, we created this free guide to help you gather it all up and seamlessly prep for your new website.